Contemporary Marketing, Update 2006

Contemporary Marketing, Update 2006

4.11 - 1251 ratings - Source

CONTEMPORARY MARKETING 2006 by Boone and Kurtz has proven to be the premier principles of marketing text and package since the first edition. With each edition, this best selling author team builds and improves upon past innovations, creating the most technologically advanced, student friendly, instructor supported text available. This value-priced paperback text continues to provide the most current and up-to-date content by including the most current coverage of topics such as one-to-one marketing, strategic planning, guerilla marketing, customer relationship management, and much more.Size, power, and its clean-running engine are the focus of Toyotaa#39;s marketing efforts for the car, which should recover its ... Ford Motor Co. was the first and may be the only U.S. firm to dive into the hybrid market. ... Despite rising oil prices, DaimlerChrysler appears to be sticking with diesel engines, counting on technologicalanbsp;...

Title:Contemporary Marketing, Update 2006
Author: Louis E. Boone, David L. Kurtz
Publisher:South-Western Pub - 2005-10-15

You must register with us as either a Registered User before you can Download this Book. You'll be greeted by a simple sign-up page.

Once you have finished the sign-up process, you will be redirected to your download Book page.

How it works:
  • 1. Register a free 1 month Trial Account.
  • 2. Download as many books as you like (Personal use)
  • 3. Cancel the membership at any time if not satisfied.

Click button below to register and download Ebook
Privacy Policy | Contact | DMCA